Substance, not filler

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Even if it’s not your intention, the “contact me, if you have questions” phrase you tack onto the end of a phone conversation or email, feels likes just that – filler. It also makes customers think, “I really hope you don’t contact me.”

Try, “Was this information helpful? I’d be happy to jump on a call to discuss any further questions you have.” 

Feel the difference? A little finesse goes a long way. Just ask Bruno Mars.

Do you have a particularly snazzy sign-off phrase?  We’d love to hear it at ann@wardcertified.com.

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