They were all invented by Dr. William Marston.
In 1917, Dr. Marston discovered the link between blood pressure and lying which led to the creation of the prototype for the polygraph and the lasso of truth.
In the 1930’s, he applied his studies on human behavior to help Universal Studios transition from melodramatic silent pictures to movies with audio and encouraged the need for more natural gestures and facial expression by actors.
In the 1940’s, he introduced us to Wonder Woman. Her heroic behaviors show strong will, power, and the use of the behavioral style dimensions of DiSC — dominance, influence, submission, and compliance — to accomplish her missions.
Many of you have enjoyed the benefits of understanding DiSC for self-awareness, teams, managing, and leading. If you’d like to have a live or virtual DiSC session, let’s chat.
Want to hear more about Dr. Marston, watch this CBS report.
“Not even girls want to be girls so long as our feminine archetype lacks force, strength and power. Not wanting to be girls, they don’t want to be tender, submissive, peace-loving as good women are. Women’s strong qualities have become despised because of their weakness. The obvious remedy is to create a feminine character with all the strength of Superman plus all the allure of a good and beautiful woman.”